Service 04
Brand-SERP Defence
Brand queries are usually the largest and best-converting slice of an operator's organic traffic. They are also the queries affiliates, lookalike domains and stale review sites target first — "brand bonus", "brand login", "brand app". If you don't hold positions 1–3, someone else is taking your deposits.
What we do
Brand-SERP audit
Every brand + modifier query in every market you operate in: who ranks, what they say, what they link to, how it converts.
Owned-asset expansion
Dedicated bonus-terms page, login page, app pages, help centre, social profiles, company profiles — each built to rank for its modifier and to give Google a reason to show it.
Structured data
Organization, sitelinks search box, FAQ and breadcrumb markup so the result you control takes up more of page one.
Knowledge panel and review hygiene
Consistent entity data across the web; review-site listings claimed and kept current.
Escalation support
Evidence packs for your legal team — trademark misuse, cloned sites, misleading affiliate claims — formatted for registrar, hosting and search-engine complaint processes.
Weekly monitoring
Alerts when a new domain enters your brand SERP or an existing one moves.
The score we report
- 01Share of brand + modifier SERPs where you own positions 1–3
- 02Brand CTR by market
- 03Registrations and FTDs from brand landing pages
- 04Count of third-party pages displaced since baseline
Frequently asked questions
For the bare brand term, usually. For "brand + bonus" or "brand + app", often not. That is where the money and the leakage are.
We cannot delete other people's pages. We can outrank them with better owned assets, and we prepare the evidence when a page breaks trademark or advertising rules for your legal team to act on.
Owned-asset and structured-data work typically shows within four to eight weeks.
Start with the SERP audit.